Upkeep Med Spa Privacy Policy:

Welcome to Upkeep Med Spa. We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, and protect the information you provide when visiting our website. By accessing or using our website, you consent to the practices described in this Privacy Policy.

1. Information We Collect

Personal Information:

In order to provide you with the best service, we may collect the following personal information when you interact with our website:

• Registration Details: If you register for our services, we collect your name, email address, phone number, and any other details required for creating an account.

• Health Information: In compliance with HIPAA (Health Insurance Portability and Accountability Act), we may collect certain medical information, but only in a secure manner when necessary for our services.

Log Data:

Like most websites, we collect information automatically through log files, including details such as:

• IP address

• Browser type

• Referring page

• Time of visit

Cookies and Tracking Technologies:

We use cookies, small files stored on your device, to enhance your browsing experience. These cookies may store preferences and track return visits. Cookies may also be used by third-party advertising companies.

We also use pixels (e.g., Facebook and Google tracking pixels) to gather information on how visitors interact with our website for advertising and optimization purposes.

2. How We Use Your Information

We use the information collected for several purposes, including:

• Enhancing your user experience by personalizing content and services.

• Communicating with you about your account, appointments, services, and promotions.

• Displaying personalized advertising based on your interests.

• Improving the performance of our website.

HIPAA Compliance:

We take your privacy seriously, especially regarding health-related information. Any medical information we collect is done so securely and in compliance with HIPAA regulations. This ensures that your sensitive health data is protected.

We will not disclose your personal health information without your consent, except as required by law or as necessary to provide you with medical services.

3. Photos and Media Content

If you submit photos or videos to us, either for consultations, treatments, or promotional purposes, we may ask for your consent to use them in our marketing materials, website, or social media platforms.

• Use of Photos: Any photos you submit for marketing purposes will only be used with your explicit consent.

• Right to Decline: You have the right to decline any use of your photos and media content.

4. Third-Party Advertising

We partner with third-party advertising companies, such as Google and Facebook, to serve ads to visitors based on their interactions with our website.

• Google Ads: Google uses cookies, including the DART cookie, to serve ads to visitors based on their visit to our website and other sites on the internet. You can opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.

These third-party vendors may also use cookies and pixels for tracking and advertisement purposes, and we recommend reviewing their privacy policies for more information on how they manage user data.

5. Text Message Policy

By calling or texting (833) 875-3377, you consent to receive text messages from us related to your appointments, services, promotions, and other communications. Message and data rates may apply.

If you no longer wish to receive text messages, you may opt out at any time by replying “STOP” to any message you receive.

6. How We Protect Your Information

We implement a variety of security measures to ensure that your personal and medical information is protected. These measures include:

• Secure encryption for sensitive data.

• Regular monitoring of our systems for vulnerabilities.

• Limiting access to your personal data to authorized personnel only.

However, while we take all reasonable steps to protect your information, no online service can guarantee 100% security.

7. Your Rights and Choices

As a visitor to our website, you have several rights regarding your information:

• Opt-Out: If you’ve subscribed to any of our communications or marketing materials, you can unsubscribe at any time by following the instructions included in our emails.

• Cookies: You can block cookies through your browser settings, though this may affect your ability to use certain features of our website.

• Access and Correction: You may request access to the personal information we hold about you and request corrections if necessary.

8. Sharing Your Information

We do not sell, rent, or lease your personal information to third parties. However, we may share information with:

• Service Providers: We may share your information with trusted third-party service providers who help us operate our business (e.g., email services, payment processors).

• Legal Requirements: We may disclose your personal information to comply with legal obligations, such as complying with subpoenas or responding to lawful government requests.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Effective Date” at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or your personal information, please contact us at:

Upkeep Med Spa
Info@upkeepmedspa.com